Groupe BETOM is an engineering consultancy specialising in sustainable urban planning and building construction. It offers a wide range of services in construction and land planning, from drawing up the master plan, through design, to integrating the building's uses.
Groupe Betom entrusted me with the development of its website, after I had built the group's other websites: Betom Ingénierie, Cap Terre and iDéam. I therefore adapted the custom theme used on the group's other websites. The old website ran on WordPress and my goal was not to lose the organic rankings it had earned.
I started this project with Groupe Betom by working on a new site structure optimised for organic search. New mock-ups were produced for a WordPress integration. The theme was then customised to meet Groupe Betom's design requirements.
Genesis Framework | Divi Builder | SEO optimisation | Search and Filter | Maintenance
