Au Sein en Douceur

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The client

Au sein en douceur logo

Au Sein en Douceur is an institute dedicated to breastfeeding. It was founded in 2010 by Caroline de Ville, a Belgian general practitioner living abroad and a lactation consultant certified by the IBCLC (International Board Certified Lactation Consultant).
On its website, the institute offers professional training as well as breastfeeding support courses. Through her practical advice, Caroline helps mothers prepare for motherhood and overcome the difficulties they face.

The needs

The Au Sein en Douceur institute contacted me for a WordPress website redesign. The original website was a blog for mothers offering maternity and breastfeeding support programmes.
My task was to develop a website for both professionals and mothers. 
As Caroline's talks could no longer take place in person (Covid), the website's goals changed very quickly to offer online training.

The solutions

I started by developing a WordPress blog and adding podcasts.
The website quickly evolved to offer online training with instalment payments.
I have been working alongside Caroline since the website was created (WordPress maintenance and support, SEO optimisation). The training offer has grown considerably since then: more than 20 professional courses and 3 courses for mothers are now online.

Genesis Framework | Divi Builder | WooCommerce | Learndash | Mailchimp | Bookly 

 

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